In Context of The Internationalization Strategy of Companies: The Role of The Corporate Social Responsibility

Abstract

The purpose of this academic research is to clarify the relationship of internationalization strategy and corporate social responsibility (CSR). In the last two decades, CSR awareness permanently increases its significance by companies and customers. International companies realized that people especially the young generation take into consideration companies’ interests regarding social responsibility projects before purchase their needs. The main purposes of CSR have been described with some clear clauses in international agreements, and by the European Commission. Some companies use a kind of activity to maximize their profits and increase their visibility in the international market by impressing their customers. Most companies create a foundation to carry out such activities, but at present, those foundations are not transparent enough about gathered donations and carried social responsibility activities. On the other hand, some of them put action those clauses by good social responsibility activities without expectation and without establishing a foundation. Long story short, it is important to increase the awareness and encourage local and international commercial companies to take into consideration the main subjects of the corporate social responsibility that committed and signed by international agreements.